Starting out with her sightset on a career in medicine and with a full academic scholarship to Wayne State University, Bonnie Mauldin majored in Clinical Laboratory Science, garnering a coveted internship with the renowned Immunologist, Dr. Stuart Rater at the Karmanos Cancer Institute. When she worked in a major metropolitan hospital as a surgical assistant and in the core chemistry lab, Bonnie wished to have a greater, more impact in the health of others. It was there that Healthopia was born, a revolutionary health and wellness coaching business, which introduced Bonnie to the world of Digital Marketing.
Starting out with her sightset on a career in medicine and with a full academic scholarship to Wayne State University, Bonnie Mauldin majored in Clinical Laboratory Science, garnering a coveted internship with the renowned Immunologist, Dr. Stuart Rater at the Karmanos Cancer Institute. When she worked in a major metropolitan hospital as a surgical assistant and in the core chemistry lab, Bonnie wished to have a greater, more impact in the health of others. It was there that Healthopia was born, a revolutionary health and wellness coaching business, which introduced Bonnie to the world of Digital Marketing.
With the business world quickly evolving to a technology, Internet-driven marketing sphere, Bonnie diligently learned about web design, SEO, social media and podcasting when Google and Facebook were brand new and gaining popularity. Ravenously devouring hours of study, workshops and training wherever she could attain it, Bonnie built an online following which lead to her a role in the move, The Inner Weigh and receiving a book proposition from a major publisher. In addition, trailblazer she is, Bonnie developed Healthtopia into her own radio show on WAEC LOVE 860 AM where she experienced great success and garnered several prominent celebrity and book reviews.
Coming from humble beginnings, rising to the top is something Bonnie Mauldin knows well. As the owner of one of Atlanta’s leading marketing agencies, a seasoned trainer and a dynamic business speaker, Bonnie has become an in-demand marketing consultant and leader in her community.
She actively leads seminars, workshops and webinars for business organizations and schools. Her trainings cover all phases of the business development process and have led many business owners to increase their sales and profits with strong, quick results.
However, to Bonnie, using her experience and business knowledge to give back is a central focus. Bonnie actively serves with several business associations and chamber of commerce organizations. Most recently Bonnie was spotlighted to serve as a member on the Wellstar Avalon Health Park Women’s Leadership Council and on the Board of the Greater North Fulton Chamber of Commerce.
It is through this dedication of inspiring other business owners and career professionals that has led to one of Bonnie’s most important roles in serving on the Leadership Counsel for the National Small Business Association. Through Bonnie’s advocacy efforts for small business, she works to address, inform and advocate Congress on the great importance of small businesses to our nation and the critical issues facing them.
In episode 156, Bradley is joined by Bonnie Mauldin, Founder & CEO of The Mauldin Group. They discuss:
How perceived value in the mind of the customer is essential
Ways to determine if you have a good brand identity
How to differentiate your website from your competition’s
The Sales and Marketing Academy™ Offers Innovative Business Development Courses for Entrepreneurs & Sales Representatives implemented and instructed by those who know business best.
Proud to be a part of the Wellstar Avalon Health Park Women’s Leadership Council amongst these amazing women!
August 2020 — Words are powerful. They can guide individuals to action. For business they can lead decisions
makers to choose your product and services. But having great content is the key.
Content Marketing is one of the most widely used marketing tools in any company’s advertising program. From
boosting SEO rankings to communicating brand messaging, it is good content that is critical to increasing leads and delivering a call to action. The Mauldin Group is a company that understands the power of content when it is used in the right formula.
Instructional design (ID), also known as instructional systems design (ISD), is the practice of systematically designing, developing and delivering instructional products and experiences, both digital and physical, in a consistent and reliable fashion toward an efficient, effective, appealing, engaging and inspiring acquisition of knowledge.
January 2020 — CEO of of The Mauldin Group, Bonnie Mauldin is nominated to serve on the Board of Directors for the Greater North Fulton Chamber of Commerce! The board is responsible for ensuring the organization’s long-term financial stability and integrity. Directors set the strategic plan and ensure that the organization fulfills its mission by doing quality work through its staff and volunteers. Learn more at www.gnfcc.com
Every year the Greater North Fulton Chamber of Commerce hosts an Awards Luncheon to spotlight Small Business and Nonprofit leaders, Bonnie Mauldin won the Business Person of Excellence Award. This prestigious award signifies success as a small business person and as a leader in the business community.
✓ Greater North Fulton Chamber of Commerce (Ambassador) (Women in Business Committee)
✓ Cumming-Forsyth Chamber of Commerce (Business of The Year 2017 Winner)
✓ Alpharetta Business Association (Expo Committee)
✓ Metro Atlanta Business Association (2018 Diamond Sponsor)
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