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“Look Before You Leap” Preview 8

Chapter Seven Snippet HIRING AND SUBCONTRACTING Here are ten highly effective steps to help startups hire right. Map Out Hiring Requirements Proper planning before hiring or searching for a candidate is essential, especially for a startup business. You should determine your organization’s mission, short-term goals, current employees, roles, and responsibilities. Then, the immediate needs of your organization should be tackled; the talent gaps. As mentioned…

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From the Bottom to the Top – Interview with Silvia Garcia of the East Georgia Cancer Coalition

Ep. 65 Business Spotlight: Silvia Garcia with the East Georgia Cancer Coalition  Whether you are fighting cancer, needing cancer support or wanting to build cancer awareness in your community, the East Georgia Cancer Coalition can help. The EGCC provides cancer education, prevention information, screening services and details about how to access treatment centers and clinical trials. By uniting with medical providers and other organizations, we can effectively fight cancer…

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“Look Before You Leap” Preview 7

Chapter Six Snippet HOW TO CONDUCT MARKET RESEARCH “Market research is the process of gathering, analyzing, and interpreting information about a market, a product or service to be sold in that market, and the past, present, and potential customers for the product or service; research into the characteristics, spending habits, location, and needs of your business’s target market, the industry as a whole, and the…

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“Look Before You Leap” Preview 6

Chapter Five Snippet BUSINESS OPERATIONS Accounting and Finance: Involves setting up a financial plan, budgeting, forecasting, and managing cash flow. A financial plan is simply a summary of a business’s current financial state and projections or plans for growth, despite how technical the accountants may make it sound. In the simplest terms, it is the present of your business and the future of your business….

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“Look Before You Leap” Preview 5

Chapter Four Snippet DEEP-DIVE INTO THE DIFFERENT BUSINESS MODELS Advertising Business Model The advertising business model is a revenue model in which a company generates revenue by selling advertising space or time to other businesses. This model is commonly used by media companies, such as television and radio stations, newspapers and magazines, as well as digital platforms, such as websites and mobile apps. One of…

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